Congratulations Best of Europe Award Winners
Congratulations to the newest E3 Agency members, who sweeped the Best of Europe awards in Budapest, Hungary, taking home four Golds!
Freshmen E3 agencies, Bernstein, Van Heertum Design (in collaboration with Schindler Parent), and Bruketa & Zinic (who joined the Network just last year) took home all of the Gold awards presented in Budapest.
The work they presented displayed a winning combination of social media, interactive, design and traditional advertising approaches. And, it could be the first time in the history of E3 Network that an agency won GOLD for its very first two entries ever into the award presentations. That very special distinction goes to Croatian team at Bruketa & Zinic, a truly talented group!
A peer-reviewed ranking
The E3 Network Awards involve a democratic presentation and voting system in which agencies present their nominated cases to the entire congregation of the Annual Meeting. Prior to presentation, each agency submits its best work of the previous year to the Awards nomination committee for review. Only those cases that meet the jury’s level of expectation are nominated for awards.
Each agency has 8 minutes to present their nominated campaigns and make a case to their fellow E3 network members about why they think their work is deserving of a Gold or Silver. Every meeting attendee votes to award each case a Bronze, Silver or Gold award.
In order to receive a Gold award, three out of five people must award it Gold. That is much more difficult than it sounds. Each year, there are typically only between 2-4 Gold awards from 25-35 cases presented.
In order to receive Silver, three out of five must award it Silver or higher. Winning a Silver shows oustanding work.
And a Bronze awards goes to any nominated cases that do not reach the Gold or Silver levels.
Congratulations to all the E3 Network agencies and their presentations of truly inspiring work.
(To see the full list of E3 Award Winners, click here).
Filed under: Creative, international marketing, meetings | Leave a Comment
Tags: Advertising agency Awards, AGM Budapest, E3 BOE Awards, Marketing communications awards