Poll: Biggest Challenges for B2B Marketers


Marketing Sherpa shared the results of their survey about the biggest challenges facing B2B Marketers. Not surprisingly, generating high-quality leads came out on top.

Interestingly, the long decision making cycles for buyer consideration of B2B markets ranked well below the ability to generate leads. For agencies working with clients in the B2B market, we wonder if these results would be the same? Take our poll to help us find out.

New Chart: Today’s Most Significant Challenges for B2B Marketers to Overcome

MarketingSherpa Chart of the Week

Marketing Sherpa Chart of the Week: Challenges facing B2B Marketers

Marketing Profs article here.


No Responses Yet to “Poll: Biggest Challenges for B2B Marketers”

  1. Leave a Comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: