6 online campaigns that had to be pulled

23Jan10

“Sometimes the need to develop “edgy” creative can go too far. Even in the interactive and online industry, pushing the envelope must stay within the bounds of decency. How can you tell if you’ve gone too far? Here are a few examples of campaigns that had to be pulled because they were too offensive. Take heed!”

When a marketing initiative upsets consumers, brands scurry to make amends, sometimes going so far as to pull the offending campaigns. Check out these recent online catastrophes that were not long for this world.
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